The Creative Intelligence Hub tracks and analyzes all ad experiments for our LinkedIn Ads. It turns weekly tests into repeatable learnings and creative blueprints.

<aside> 📊 Acme SaaS | Q2 2025 Snapshot

Insight: Proof + Video angles outperformed ROI in Q2.

Done:

ICPs: 1 Experiments: 12 Variations: 244 Learnings: 6

Results:

Δ CTR = +30% Δ CPL = -20% Δ QD = +25% Δ QPQD = +20%

Q3 Hypothesis: continue biasing toward social validation formats.

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🧭 Quick Navigation:

🧪 Live Experiments | 📋 Experiment Tracker | 🎓 Marketing Playbook | 🖌️ Creative Library

🧪 Live Experiments (What’s Running Now)

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See at a glance what’s running this week - active tests that generate new learnings. Each experiment answers one clear question at one level (Angle / Format / Creative).

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Active: Experiment Sprint #006 Dates: 01-31 Oct | Budget: $20k | Experiments: 4 | Variations: 12

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Live Experiments | Acne SaaS

📋 Experiment Tracker (What We Learned)

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Permanent log of all completed experiments, the system’s memory. Used to analyze trends, build confidence scores, and feed the Playbook.

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Experiment Tracker | Acne SaaS

🎓 Marketing Playbook (Proven Patterns)

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Curated, high-confidence learnings (wins + anti-patterns) organized by ICP × Channel × Angle. It’s the knowledge product your team reuses.

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Marketing Playbook | Acne SaaS